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Because
Two Brands Are Better Than One!
Watch Your
Sales Increase With FRENCH’S®!
Today’s
consumers associate brands with quality, and when making purchases
at the grocery store or when eating out, they recognize the bright
red FRENCH’S® pennant as a symbol of
a name they can trust.
- The
FRENCH’S pennant has 98% brand
recognition*
-
One out of every three households has FRENCH’S
in their home**
-
FRENCH’S® Mustard is the #1
brand with 31% dollar share***
-
FRENCH’S has the highest consumer
loyalty of all mustard brands
-
Uses only No. 1 grade mustard seeds to deliver smooth
body and full flavor
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America’s
#1 mustard brand in tabletop retail and back-of-house**** |
* 1994 A &
U Study
** 1999 Nielsen Panel Data
*** Total US Food & Mass, Nielsen Period Ending 8/28/99
**** BPI Winter/Spring Wave 97; Total US Food & Mass, Nielsen
Period Ending 8/28/99
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